The Custom Line parameter is a snippet used to personalize your emails. It automatically pulls in the text you’ve added to an influencer’s profile under the Custom Line section.
This is great for adding a personal touch like a compliment about their content or a specific reason you’re reaching out while still sending emails at scale.
You can enter a custom line by scrolling to the bottom of the left-hand panel on the influencer's profile page.

This feature is designed to help you personalize emails when reaching out to influencers, making your outreach feel more authentic. It's completely optional to use — but it’s a great way to stand out in a crowded inbox.
Here’s a quick demo of how you would use this in practice: SARAL - Your Influencer Assistant
Reach out anytime with our helpful Support team using the button at the bottom-right corner of your dashboard, or email us at support@getsaral.com.