What Are the Custom Fields Inside Curly Braces in Email Drips?

What do the custom fields inside curly braces in email drips represent?

Custom parameters are small pieces of code you can add to your emails using double curly braces (e.g. {{first_name}}. These allow you to personalize your messages for each influencer while still running a mass outreach campaign.

The values automatically populate with the relevant information for each recipient, ensuring your emails feel personal and customized.

Here are the 3 custom parameters available in SARAL’s email composer:

  • {{first_name}}

  • {{user_name}}

  • {{custom_line}}

To learn more about Custom Parameters, you can visit:

How to create an email campaign?

How to create an email campaign?

Here’s how it looks when the email is sent:

Still have questions?

Reach out anytime via the support chat at the bottom-right corner of your dashboard, or email us at [email protected]. We’re happy to assist!

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