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Influencer Profile Page 101 - The Basics

The Basics

What is the Influencer Profile Page

The influencer profile page serves as a central hub for storing all information about an influencer and tracking your brand's interaction history with them. Here, you can access the influencer's personal details and connect with them through various channels such as email or direct messaging. Additionally, you can manage your brand's operations with the influencer by generating discount codes, tracking links and shipping products.

How Do I Access the Influencer Profile Page?

Once you’ve added an influencer to a list, there are two ways to access their profile:

  • From a List View: Click on the influencer’s name

  • From the Relationships Board: Click on their card

This will open a mini profile view, where you can take quick actions. To access the full profile and view all available features, scroll to the bottom of the mini view and click “View Full Profile.”

Here’s what the full influencer profile page looks like 👇

Key Actions You Can Take Within Influencer Profiles

1—Add Notes

Notes are a helpful way to store important context about your influencers, so you don’t have to dig through email threads later. Use notes to capture details like:

  • Collaboration preferences

  • Agreed-upon fees or posting timelines

  • Sizing or shipping info

  • PDF attachments (e.g. contracts or briefs)

You can also pin important notes to the top of the email panel on the right-hand side of the profile, ensuring key info is always visible to you and your team.

2 —Set Tasks

Tasks work as reminders for any action you need to take related to the influencer - whether it’s following up, checking in on a post or sending a product.

You’ll find the task section on the left-hand side of the profile, where you can create, assign and schedule reminders. SARAL will notify you when a task is due, so nothing falls through the cracks.

3 — Contact Influencers from Profile

  1. Send an email: Clicking the "Send Email" button on the right-hand side of the influencer’s profile to send a one-off email directly from your connected Gmail account. You’ll also see your full email history with the influencer in the same section, making it easy to track past conversations at a glance.

  2. Send an Instagram DM: Use the “Send DM” button to open the influencer’s Instagram profile and quickly send a direct message. This is ideal for short updates or more informal outreach.

4 —Tracking Relationship History

The right-hand panel of the profile also serves as a central hub for relationship tracking. It shows a timeline of all key actions and interactions, so you always have context on where things stand.
You’ll be able to view:

  • When discount codes and affiliate links were generated

  • When the influencer was onboarded

  • Which email drips they’ve received

  • Products gifted or shipped

  • Logged social posts and mentions

  • Notes or updates from you or your team

This timeline helps your entire team stay aligned and ensures no detail is missed across the collaboration.

5— Edit Personal Details, Visit Social Profile and View Demographics

From this profile view, you can easily update the influencer’s personal information, such as:

  • Email address

  • Phone number

  • Shipping or billing address

6— Reveal Demographics

To view an influencer’s social data and audience insights, click the “Reveal Demographics” button located just below their name and social media handle.

Note: Revealing influencer demographics will consume Ratnas, so use this feature when you’re seriously considering working with the creator.

7— Onboarding Influencers from Profile Page

Once an influencer has agreed to collaborate with your brand via email, it’s time to officially onboard them. This can be done directly from their profile by completing three key actions:

  1. Shipping a Free Product

  2. Generating a Discount Code

  3. Generating an Affiliate Link

Below is a breakdown of how to complete each action from the influencer’s profile.

1.1 —To ship a product from the influencer’s profile plus details on the automated shipping feature. Here’s how:

How to ship free product to influencers?

How to ship free product to influencers?

Note: All orders shipped through SARAL are tagged as “SARAL ORDER” and will appear with a $0 value in your Shopify store to ensure they’re clearly marked as gifted items.

1.2— Generate Discount Codes & Affiliate Links

Once you’ve shipped a free product to the influencer, the next step in onboarding is to provide them with a Discount Code and an Affiliate Link. These allow them to promote your product with incentives while giving you clear tracking on performance, all directly from their SARAL profile.

First: Set Up Your Templates (One-Time Step)

Before you can generate discount codes or affiliate links, you’ll need to create your templates in Settings. This ensures consistency across all collaborations. Here’s how:

Setting up Discount Code Templates

SARAL connects to your store and enables generating discount codes seamlessly. Discount Code Templates are a way for you to generate codes instantly, without having to come up with a code name every time.

Creating Commission Tiers in SARAL

Creating and Updating Commission Tiers in SARAL

Second: Generate Code and Link

Once your templates are created, you’ll be able to generate codes and links in just a few clicks. Follow the guide below to get started:

How to Generate Affiliate Links and Discount Codes

How to Generate Affiliate Links and Discount Codes

Still need help?

Reach out anytime with our helpful Support team using the button at the bottom-right corner of your dashboard, or email us at [email protected].

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